Search Engine Marketing

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Interested in having more people find your website in Google searches?

SEM (search engine marketing) is a very important part of getting qualified traffic to your website.

To increase traffic and sales for the products and/or services on your website, the best thing to gain immediate 1st page exposure would be to utilize a Google Adwords Campaign.

Google AdWords PPC (pay per click) is an advertising service for businesses wanting to display ads on Google and its advertising network. The AdWords program enables businesses to set a budget for advertising and only pay when people click the ads. The ad service is largely focused on keywords.

To break this down into an easier explanation…..

Let’s say you run a flower shop and someone searches for “Anniversary flower arrangements” in Google and you come up on page #4. Obviously most people don’t look on page 4 of the search results, so it’s likely that nobody will find your website.

If you are running a Google Adwords Campaign and someone searches for “Anniversary flower arrangements”, then you will automatically come up on page #1 where people will see your website.

I actually use Adwords for my own business (and it has worked great for increasing traffic and conversions).

In the image on this page, you will see that it shows my website (in the red box)  on the 1st page when people search “Niagara web design”.
This has helped me get a lot of business.

So, if someone clicks on your website Adwords link to visit your website, it would cost you approx. $0.50 for the click (depending on keyword competition).

Because an Adwords Campaign is very complex and difficult to set up and maintain correctly, you would have to pay a monthly fee to a company that specializes in Adwords (like our company) to set up and manage the Campaign.

Once it is set up, we would then frequently monitor and adjust the campaign specifics to tailor it to your business needs. There are a lot of variables at play with an Adwords campaign, so it needs an experienced person or company to run it.

This is by far the best way to generate more qualified traffic to your website in a short period of time.

Below are a few reasons to trust us with your website needs:

  • Relevant education: Computer Engineering Diploma and Advanced Web Certification
  • Offering fair prices for professional web services
  • Have been in business for over 10 years
  • Very dependable and always available
  • Deliver great results (see our portfolio for examples)
  • Stand behind our work
  • Using “current” web development standards

Contact Us Today! Phone: 905-321-1303 OR Email Us.